Hi Nurture My Body Family :)
I hope you all are having a good week….we are half way through summer! Can you believe that? Me neither! I hope you guys are getting the time to go out and enjoy the beautiful weather before the summer slips away.
Anyway, today I want to talk to you guys about the importance of using sulfate-free shampoo. Over the past few years, I have been seeing more and more "sulfate-free" labels on the shelves of my local drug store. But why use sulfate-free shampoo? And what are sulfates? What is SLS?
Sulfates are inexpensive chemicals used by companies to provide grease-cutting cleaning power and a bubbly lather in our shampoos and detergents. You see them show up in ingredients lists with the names "sodium lauryl sulfate" (SLS) and "sodium laureth sulfate" (SLES), among other names.
So why is this such a bad thing? Who doesn't love suds in the shower?
Trouble is that like many other detergents, sodium lauryl sulfate is an irritant with the irritation increasing with concentration. It has also been shown that sodium laureth sulfate causes eye or skin irritation in experiments done on animals and humans. Want more? Here are a few quick hits. Studies on SLS and SLES have shown that (Source: Judi Vance, Beauty To Die For, Promotion Publishing, 1998)
Sulfates can cause skin irritations, worsen existing skin problems and can even be linked to hair loss. Sulfates are cheap and effective as a detergent, but our delicate scalp, hair, and hair follicles aren't able to handle the harsh chemical—especially as we age.
Why ELSE should you use SLS Free Shampoos?
All of the Nurture My Body shampoos are SLS-free and paraben free. Be kind to your body and your hair and use only organic shampoos and conditioners :)
-Sally, Summer Intern
Happy belated 4th of July Weekend!
I hope that you all had a fun BBQ and fireworks-filled Independence Day with your friends and family! I know that I did (okay, maybe too much BBQ). I wanted to take a minute today to show you how we package all our orders that go out the door, and highlight the ways we're always keeping our environment in mind.
Here at Nurture My Body skin isn’t our only concern...we want to make sure that we are also taking care of Mother Earth! We know that you care too, and that’s why all of our packaging is eco-friendly.
If you've ever ordered from us, you know that every box is packed with care and presented as a gift - you're treating yourself, so we want to treat you too!
We try our best to package our product beautifully, while incorporating the highest recyclable content from safe and renewable sources with minimum environmental impact.
Because we mostly sell our products online, we are constantly packing our goodies in recyclable cardboard brown boxes. To be sure that we aren’t too wasteful, we reuse packing and shipping materials that we have received rather than generate new waste (does anybody else do this at home? I always have the hardest time covering up old packing stickers, but it’s worth it!).
And get this – the "peanuts" we use are biodegradable and made from corn starch, which Mother Nature just gobbles up without harming herself :) Try it yourself - just drop a few of our peanuts in a glass of water, and watch them dissolve in no time. You can even drink it afterward if you want, but it probably won't taste very good (it's just unsweetened cornstarch).
We also invite you to please reuse or recycle our packaging materials as well as our product containers! Side note: Look for a DIY post about upcycling our product containers coming in the next few weeks (how cute would a blue glass vase be?)
Until next time,
-Sally, Nurture My Body Summer Intern
Hi Nurture My Body family!
Are you as excited as I am about our new sunscreen? Well, you should be! And I’ll tell you why :)
The number one request from you guys (our customers) over the last 3 years has been for a sunscreen that you can feel safe using, without all of the toxic chemicals found in big brand sunscreens.
It has been traveling with our families to the beach for the past few months, and we finally decided to share. So, just 2 weeks ago we introduced our Organic SPF 32 Sunscreen to the Nurture My Body family of products.
My favorite part about this product is that it only has 8 ingredients. I don’t know about you, but when I look at a label, the #1 thing that I look for is the number of ingredients. After all, there is nothing scarier than a label with a long list of ingredients that you can’t pronounce. Something even better? All 8 of these ingredients are organic, as you've come to expect from Nurture My Body.
Here are the highlights:
Where will you be wearing your Nurture My Body 32 SPF Organic Sunscreen? Comment below and let me know! Wherever you wear it, don’t forget to re-apply every 2 hours or after swimming, sweating or towel-drying.
Hot off the press! The Campaign for Safe Cosmetics announced today that Nurture My Body is 1 of only 321 cosmetics companies in the entire world (they are called “Champions”) that have met the goals of the Compact for Safe Cosmetics, the Campaign’s voluntary pledge to avoid chemicals banned by health agencies outside the U.S. and to fully disclose product ingredients – a pioneering practice in the cosmetics industry.
“These companies have truly broken the mold. They are leading the cosmetics industry toward safety, showing it’s possible to make products with full transparency and without using hazardous chemicals,” said Janet Nudelman, program director of the Breast Cancer Fund, a founding member of the Campaign for Safe Cosmetics.
Rather outstanding, don't you think? We certainly do.
Nurture My Body is proud to announce that from Thanksgiving through the end of the 2011 Holiday Season, the Company will donate 2% of all retail sales of its fragrance free skin care products to The Leukemia & Lymphoma Society at http://www.lls.org/.
Each one of the company’s growing line of fragrance free products is made entirely from natural, organic ingredients. Nurture My Body built its reputation and its loyal customer following by adhering firmly to the philosophy that certified organic ingredients make better skin and hair care products. Natural ingredients offer a more meaningful and sustainable restorative experience, especially for those who are fighting and winning their battle with cancer.
“From our Fragrance Free Vita C Cream to a growing selection of Fragrance Free Body Wash and Fragrance Free Baby Lotion, we are committed to providing cancer survivors with the soothing nutrients and peace of mind that comes with using certified organic skin care products,” said Rich Arnold, co-founder of Nurture My Body.
Fragrance free is an extremely important distinction for everyone who is concerned about their health, but it is of even greater importance for cancer survivors. Many cosmetic products contain phthalates and other toxic agents that mask chemical smells with various types of fragrances. Even products described as “unscented” often contain phthalates that are used to hide the smells of other chemicals.
Nurture My Body has gone to great lengths to ensure that all of its fragrance free hair products are 100% safe and effective for all of its customers, including those who have overcome cancer.
“By dedicating 2% of our retail sales to The Leukemia & Lymphoma Society, we’re encouraging our loyal customers to help us celebrate the triumphant courage of cancer survivors everywhere,” added Patty Kerr, co-founder of NMB. “Thanksgiving seemed like the perfect time to launch the promotion.”
Nurture My Body has an array of fragrance free products available in its skin care, hair care, body care and baby care product lines. The company also offers sulfate free shampoo and a complete line of gluten free skin care products.
This is the second consecutive year that Nurture My Body has donated a portion of its holiday sales to an organization dedicated to winning the battle against cancer. Last year’s recipient was the St. Jude Children’s Hospital for Cancer.
Nurture My Body provides natural products for all ages and complexions that are fragrance free, paraben free, sulfate free, toxic chemical free, and cruelty free. The family business is genuinely concerned about the personal health of its customers and the world at large. All of the Company’s organic skin care products are specially packaged for optimal freshness and minimal environmental impact. Nurture My Body also offers vegan skin care and gluten-free choices that are 100 percent biodegradable and handmade in the U.S.A.
Somehow Guy.com found me. They are a great new site for guys only, and I had the utmost pleasure working with their amazingly creative and talented Managing Editor, Andrea Rothe. Here's what happened . . .
As consumers, what we purchase is an extension of our ethics, financial state, and in a sense, our personalities. While no human being is so one-dimensional that he truly falls into the “I am therefore I buy” mantra, we are in a sense remotely defined by our purchasing decisions. When you’re buying something, you’re probably not necessarily thinking about the earth or corporate politics or what kind of gentleman that bar of soap will make you; but one thing is true: if you’re informed, you can always choose better and smarter. That’s why if we find a product with a truly amazing story or something that we find is a “smart” product, we’ll share it with you and investigate the why.
As a busy editor, when I came across Nurturemybody.com, I became fascinated with a story that ran very deep beneath the online organic products shop founded by Patty Kerr and Rich Arnold in 2006. Quite simply, their business is as much a business as it is a mission. It’s evident in why they price their products the way they do and how and where they acquire the ingredients that are going on and into your body. With a self-imposed code of standards, they’ve stacked against themselves a pile of challenges that find them reaching out to local organic farmers and markets to make ethical purchases. They also heavily research prices and ingredients so that the product you use in the shower or elsewhere is what they say it is and offered to you for a price that’s fair. They are transparent. In the spirit of GUY, which is becoming a better guy, when we find someone that is a mentor in any walk of life, we want to meet them and share their story with you.
I contacted Rich who is the husband of the owner and founder of the company, and he is one of those people whose enthusiasm is contagious. He’s been in business with his wife Patty since 2006. It’s her brain child. But it’s their shared passion. They’ve manage to offer a suite of products — of which 38 out of 43 are rated a zero out of ten on the toxicity scale on the consumer friendly cosmeticsdatabase.com. The unique business and passion has paved a unique path in life for Rich and we wanted to know more. What’s life and business like for a gentleman that keeps a goat named Bella in his back yard?
GUY: So what’s it like working with your wife? What are some of the challenges you had to overcome to be able to work as partners?
The greatest challenge I learned working with my wife is to trust her and stay out of her hair. Being a control freak, I have had to adopt the policies of Laissez Faire and Separation of Church and State. These are the two best ways to run a business with one’s wife where you lay claim to your own side of the fence and never cross over. We both have our responsibilities and have learned that encroaching upon the others’ duties (giving into temptation to be that control freak) absolutely does not work.
GUY: What advice would you give a guy that’s going into business with his gal that would keep things smooth between the two?
You’ve heard of ‘Honor your Mother and Father’? Well, honor your Gal. That woman has the same brain capacity as you — not less — and I’ve had to eat my words when it came to my genetic male programming of superiority. After 15 years of being together, out of the “closet” walked a genius woman that I never knew existed. The result – the birth of a worldwide business that manufactures one of the safest and most effective lines of organic personal care products on the planet.
GUY: So are you Patty’s “wingman?” How does that work? Because it seems like it’s working.
You know that old adage, “Behind every successful man is a woman?” Well, truth be told, I’ve had to rewrite it to be, “In front of every successful man is a powerful woman.” It’s really okay to acknowledge the brilliance and creativity of your partner. After all, that woman in your life is truly your reflection, isn’t she?
GUY: Was there a catalyst that made you and your wife decide to manufacture and market strictly organic products? Something had to make you and/or her “care.”
Once upon a time Patty almost died from chemical sensitivity, a result of years of working as a stylist and aesthetician in the hair industry. What made her “care” was that she loved the industry but it became imperative for her to come up with a healthy solution that offered the same results as the most expensive and effective beauty products that had chemicals in them. After seven years of research and development Nurture My Body was born.
GUY: After watching a number of your candid chats on your YouTube channel, I see that you’re pretty adamant about the choice to use natural and/or organic products being one that’s self-protective and family-protective. It’s not about money. Yet we as consumers are taught to value lower prices rather than long term benefits. Where and why do you think that disconnect is happening?
Some guys are self-employed but most get a paycheck. You have to divvy up those bucks a million different ways to survive on a daily basis. You’ve got $100 this week to spend on food and toiletries so when you run out of shampoo or shave cream are you going to spend $7 for the cheap chemical stuff or $23 for safe organic stuff? Hmm, I wonder if while you’re standing at the counter contemplating the choice, are you thinking that in 5, 10, 15 years down the road cancer could be knocking at your door, or your crotch? I doubt it. Cancer doesn’t happen to you, and besides, can it really be proven that years of absorbed chemicals in the body can cause serious illness? Well, the answer to that question is a resounding yes! However, the literature that supports those types of decisions are not found sitting next to the cheap, chemically-laden $7 shampoo.
Let’s say you’ve gotten a “sign” [and&91; read up on what’s all over the internet, legislation and news. Super. Now you’ve been educated and have an inkling of how precious life is and what you do in the early years to your body will affect your aging body. But you still only have $100 this week for food and toiletries. What’s a guy to do?
The answer to that question is as numerous as the guys on this planet. Solutions abound when your life is on the line. There is so much incontrovertible evidence that our lives are definitely on the line after all the years of inundation by the chemicals from the mega-corporations who only care about profits and don’t give a damn about your life 10 or 20 years from now. It’s time to pay attention and think beyond the box. You want to be healthy and live longer? Focus, put your mind to it, and make it happen.
GUY: Do you see yourself helping out the everyday Joe in what you do? I read that you work with a lot of local farmers. Is there a more personal connection with your “bros” when you do business?
For me, the voice – speaking to a real person, our vendors – is unbeatable. We’re all so busy doing our various businesses that there isn’t always time to physically visit everyone. But taking a few extra minutes to pick up a phone and speak with those from whom you buy makes the relationship far more meaningful. I can actually feel the smile coming from the person on the other end of the phone. We can laugh together, be real together… It becomes not just me helping out the everyday Joe but rather a mutual exchange of contribution that has otherwise become lost in the impersonal world of technology.
GUY: What were you doing before you became an entrepreneur with Patty, and what facilitated the shift?
A quick synopsis. L.A. born and bred, owner of a successful nationwide Commercial Interior Design firm. Sold the company and left the city after 34 years to stop keeping up with the Joneses and came to Washington State in 1986. Got a job as a high-paying live-away Commercial Project Director but quit to come home to be with my family. My kids admitted they missed me. So did my wife, Patty. And vice versa.
I was willing to do anything for income and created a 2-week opportunity right around the corner from where we lived to work for a very successful online company called Dream Essentials. I knew nothing about the online world. Well, two weeks turned into two years during which I soaked up everything and anything to run an online company. Patty and I began Nurture My Body during that period and I’d work at Dream Essentials during the day and Nurture My Body at night. Eventually, the writing was on the wall for me to leave Dream Essentials because our own company was growing and required my full attention.
GUY: Starting a business from the ground up has got to be challenging. Did you have any idea?
Yes. I mean no. Well, both. Yes because of the enormous input I gleaned from Dream Essentials on how to set up and operate an online business. And no, because of one teensy weensy bit of very important missing info – how a mom-and-pop beauty products company was going to compete with the multimillion dollar giants out there such as Burt’s Bees and Aubrey Organics!
Ever thought about starting your own business? There’s a lot to think about! Rich was willing to drill down a little further for us and offer some more guy-to-guy advice.
GUY: Is there any piece of technology or aspect media, whether an iPhone or social media or other platform that has been an especially useful tool for promoting your business?
Rich: Few things. I learned to make sure that our website is designed to be used on SmartPhones. It’s different than for a computer. You’ve lost a potential customer if they cannot navigate your site on their SmartPhone.
Next, of course, is social media. In today’s business world you and I will trust a product review of someone we don’t know over a paid advertisement. Nothing beats word of mouth, still. For our company I delved into Facebook, Twitter, LinkedIn and StumbleUpon with the “winner” being Facebook. Why? It comes back to the “voice.” I can “talk” to people on Facebook. Have them get a real sense of who I am. My personality. I have a way of writing where they can touch an owner of a company and feel they are being listened to, concerns addressed, and have information and education passed on. The most important thing is for our customers and potential customers to be educated about today’s choices of safe and effective alternatives and we use Facebook to do that. Plus, we have a ton of fun with giveaways, questions, behind-the-scenes happenings – things like that. And BTW, if you have a business page on Facebook, don’t push your products. Too “advertisey.” Push knowledge, transparency and fun, which build trust.
Then there’s blogging. Here’s a place where you can write about relevant topics that your customer base has interest in. And I’ve been proven wrong with my former assumption that people don’t read anymore. They do. And our peeps really want to have a better grasp about the world of organic personal care and how it relates to them personally. Some people think writing a blog is hard. It’s really not. Just write about what you know, what you are passionate about. And write as if you are talking to your audience as your friend rather than as a college professor. That is unless you are writing an article for other college professors.
Aah, lastly there’s video as a useful tool to promote your business. This is an up-and-coming way to build your biz. I use this medium for many things. Product demos, fireside chats to share knowledge, behind-the-scene happenings at the Nurture My Body Farm, or just to say thanks to our amazing customers for supporting our dream. There are definitely certain points that should be covered in your presentation so do some studying for your particular niche. If you’re camera shy, no worries. Just be yourself, not something contrived. My videos are not expensive and unprofessionally produced with my own little camera, so no need to hire an expensive company. And they work.
GUY: What piece of advice would you give yourself if you could go back in time?
Rich: What I would do much earlier next time (if there is a next time) is to take advantage of professional services of an SEO Company. SEO, or Search Engine Optimization, is absolutely imperative for an online company to generate exposure and ultimately, sales. You and I go no further than page 1 of Google or Bing or Yahoo when searching for a particular product, and if your company’s keyword search terms are not ranked for page 1 then your growth can be very slow, painful and scary at times. Very scary, in fact.
I did an enormous amount of studying and research over the years on how to get our products highly ranked; however it is truly a specialty to know this field. I got somewhat good at it, but not exceptional, which is what’s warranted. And be careful of the barrage of solicitors you’ll get for SEO. Your best bet is a friend’s recommendation.
GUY: In your words, why should a guy care about what products he shaves or showers with? Let’s play the devil’s advocate — shouldn’t looking great and snagging a nice-looking dame be at the top of the list of priorities? Tree hugging, not so much.
Sure, you want to “snag” her and she wants to be snagged. But that woman is checking you out from head to toe just like you are doing to her… Eventually, you’ll be cheek-to-cheek. And if you shave, how many women do you know who just love to have their face torn apart by a scratchy beard? Do you think she would be unsuspectingly pleased to be rubbing up against a face that is soft yet manly? For us, most of our customers are women who know how important it is to use safe and healthy personal care products these days. And if you just happen to be on the same page, well hell, perhaps an amazing relationship of similar reflections just may have a kick-start.
GUY: With a two “man” band doing all of the purchasing, manufacturing, packaging, marketing, customer service, etc, you must have an incredibly long work day and not many vacations. Many of our readers also work insane jobs. What do you do to relax like a gentleman, stay balanced, and keep your sanity?
Patty and I do all of the above with the exception of the manufacturing. Our company has master herbalists that do the actual production of the ingredients in a laboratory using Patty’s formulations – from herbs and flowers to the finished product. From that point Patty and I take it from 5-gallon drums and fill individual bottles by hand. We just passed our 14,000th bottle mark! Everything else, purchasing, packaging, marketing, customer service and website maintenance is personally done by Patty and me.
… [ I &91; snuggle with Patty. That’s the first thing I do to relax. We’ve discovered that it’s imperative to get away from the business and plop down on the couch and catch a Netflix every now and then.
However there’s another female in my life. In Patty’s too. Her name is Bella and she’s our favorite pet goat! Now picture this. An L.A.-bred guy, former 3-piece suit businessman running a nationwide design and architectural firm who now only wears jeans living on a 5-acre farm in Washington State. I wouldn’t trade it to go back to L.A. for all the tea in China. Relaxation to me is walking around our property, petting our 3 goats (mostly Bella), collecting fresh eggs from our chickens and feeding greens to our rabbits. It’s a veritable National Geographic over here. And at night I can actually see stars — something only dreamed about beyond the smog-filled skies in Los Angeles.
GUY: You’re not defined by your business. There are top sales executives that read Watchmen and Preacher comics on weekends and evenings in lieu of Business Week… Guy wants to know what makes you tick. What are you reading, and what’s your favorite movie?
I’m usually reading a couple things at once, switching back and forth. One book will be business related and the other for pleasure. My business reading at the moment is The Tipping Point by Malcolm Gladwell. It’s about ‘that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire.’ I’m endeavoring to discover how this phenomenon can affect our business.
Two kinds of pleasure. First, to ‘get away’ I thoroughly enjoy the writings of Dan Brown, such as The Da Vinci Code and Angels and Demons, or Michael Crichton, who wrote Timeline. Secondly, I live with everyday proof of how thought creates reality, which can be scientifically proven by quantum physics. But I must confess that the strict writings of quantum physics can be a bit taxing for my comprehension so I have found a brilliantly creative writer, Robert Gilmore, who explains the complicated and wacky world of quantum physics using allegory from children’s stories. I’m just about to finish Alice in Quantumland, which explains the nature of subatomic particles… My next adventure will be with The Wizard Quarks followed by Scrooge’s Cryptic Carol.
My favorite movie has to be The Help… It’s filled with honest emotion, humor and hope and is a timeless story about the ability to create change. Change, although uncomfortable, is the fire that burns away the past and makes way for dreams of the future, now. I’m all for that.
Some guys would call this type of movie a ‘chick-flick’ and would never be caught dead wasting their time watching such a thing. ...Most of us guys end up living with chicks at some time in our lives and it behooves us to have a better understanding of how they think, how they tick.
GUY: What do you do to stay healthy and in shape?
Pretty simple. When you own a farm there’s no need to join a gym, run on a treadmill or press barbells. Want to get in shape? Come help me with my 5-acres of chores – install fencing, chop wood, mow lawns, build a wood shed, and weed vegetable gardens! And along with ‘natural’ exercise and healthy personal care products (courtesy of Nurture My Body!), I eat organic foods, drink red wine and take supplements called Ageless Essentials with Product B from Isagenix.
GUY: Every guy’s got a guilty pleasure, whether fly fishing or pistachio icecream. What’s yours?
Hands down my guilty pleasure has to be dark chocolate. And then if that dark chocolate just happens to surround a raisin, well, heaven on earth!
Thanks so much to Rich for an amazing interview that was eight months in the making — many phone calls, emails, and back and forth — and always with a smile. ~ Andrea Rothe
Only happens once. We just completed our 10,000th order and let's see what happened to the unsuspecting lucky customer.
The other day we received a letter from a potential customer mentioning they heard about our organic beauty products from a friend and were interested in purchasing them. However, much to their dismay, the price of our products were cost prohibitive for the average consumer who wishes to do what is right. This person was just trying to voice the feelings of many of the consumers that are out there looking for great organic products but have similar concerns regarding the cost.
The first thing out of my mouth was "God Bless this person." You may be asking why I had such an unusual knee-jerk reaction? Well, instead of just sticking it to us and telling us to take a hike under their breath, this person actually took the time to write us acknowledging they know we have a great product but it's just too much for the every-day-folk's pocket book.
This got me thinking that maybe there are others out there considering to buy our products and wondering why we charge the higher prices that we do. So, it's high time you know what I know.
"Thank you so much for taking the time to voice your thoughts. It is obvious that you care a great deal about your health and the health of your family. Please allow me to explain how our prices have come to be.
"Although I would love to make a lower price product I am unable to do so without compromising the integrity of the ingredients I choose to use.
"I am not sure if you have ever owned a company before but starting up a smaller company such as ours in this economy is not an easy task. Especially if it is a conscientious company - which is exactly what Nurture My Body is.
"Our company is run by myself and my husband and we employ our daughter part time. We cannot afford to pay other employees so we do all of the work ourselves. With many long days! But, we love it. The reason why our products are expensive is the cost of our raw ingredients.
"We actually cannot even mark up our products properly as we are at the top of our price point and are competitively priced for our market. We have not taken a vacation together since we started our company 4 years ago. Nor do we spend frivolously.
"Other companies start out in debt by taking out huge loans to start up. However we chose not to. Other companies also source out less expensive ingredients such as petroleum ingredients or chemicals so they can make a bigger profit. Larger companies can buy their ingredients in bulk. We are a smaller company going up against the "big guys" and are not able to buy in bulk.
"We source out our ingredients from local Organic Growers and when the ingredient can not be grown in the US then we import from smaller organic growers out of the country. We do this to help support their growth as well as know they are fairly paying their employees and we are getting a pure ingredient. This is called fair trade and it is wonderful to do business with people we trust.
"I am so baffled at times and talk to other small business owners in the green and organic industries and many of us are so confused. We all share the same quandaries about price point, safe ingredients and costly organic sources.
"Part of the reason why people have gotten so sick is that as a society we have demanded to buy things cheaper, so cheaper ingredients (such as chemicals) were used by companies, with the result being lower quality products produced.
"Come to find out that those ingredients weren't healthy. So, the consumers point their fingers and say, 'Why you greedy producers. You just wanted to make a lot of money.' (Which in some cases is true.) But no one wants to take responsibility for their own choices - namely buying products that are cheaper.
"We are trying to bring people around the world products made with the safest ingredients. And we run our company in a way that leaves the lowest carbon footprint on our precious earth.
"As I have said I wish I could make cheaper products but I can't; to do so would be going backwards. I personally have learned to do with less and buy quality personal care products as well as healthy food for my body. I have also made the choice to not compromise my integrity for greed.
"Unfortunately it leaves my products too expensive for some because as a society we are used to buying cheap junk, and I can only hope that there are enough people out there that understand our products' value.
"My husband, Rich, made a great video about this very subject, called 'Costing Your Life.' Please take a moment to watch it, and perhaps in the end we will have been blessed by contributing to yet another caring soul that has crossed our path."
In great sincerity,
Nurture My Body
To All Our Wonderful Fans and Readers,
My name is Patty Kerr, and I want to use this space to begin telling you some things about myself and the business that I run along with my husband, Rich.
I have worked in the beauty industry for 30 years as a hairstylist, esthetician, barber and manicurist. I am also trained in nutrition, herbalism, natural body care and aromatherapy. The inspiration behind Nurture My Body came after a doctor told me I would not be able to continue working in the industry after I became seriously ill from overexposure to chemicals in the hair and body care products with which I worked. To think they were called hair care products and they were poisoning me!
That said, I never take ‘no’ for an answer and was determined to continue working in the industry I love. So I began researching “natural” personal care products, and realized that they contained few truly natural ingredients while the rest were chemicals.
My next step took some guts—I tested out the real natural products on myself as well as on my friends and family. I made sure to sort out the fake naturals and test those too. The results were unexpected:
While I liked the ingredients that the real naturals were using, I found that they did not leave my hair and skin feeling as good as the high-end products which contained the chemicals! Something was wrong—chemicals shouldn’t make your hair feel better than Mother Nature!
I was determined to correct this and make a product which made my body feel far better than any chemical could, but base it on the use of fully natural or organic ingredients. My background knowledge in the field, along with years of painstaking research, guided me. And so, Nurture My Body was born.
Out of the 105 ingredients found in our products, only 7 of them are derived (and derived naturally, at that!). Even being a small step away from nature, they are irrefutably safe. This was because I wasn’t pleased with the results that some organic ingredients offered and chose a healthy alternative. In fact, out of 51 products 47 have an EWG rating of 0 and 4 have a 1! EWG is a nonprofit organization dedicated to the power of information to protect human health and the environment. It has created the Skin Deep database, which rates cosmetic products based on its ingredients and how hazardous they are. A low EWG rating (on a scale of 0 to 10) means that all our products are low to non-hazardous to the human health and the environment.
At Nurture My Body, we believe in helping to preserve the Earth’s resources and we use green practices in our work environment, from powering the property with solar energy, to recycling our waste, as well as using eco-friendly packaging materials. Together with Rich, my husband and VP of Nurture My Body, it is our greatest desire to give back to the world by helping with the longevity and quality of human life and the preservation of this beautiful planet we all inhabit.
I am so happy to begin sharing my thoughts and findings with all of you, and I hope you will find the information as refreshing as you will find our products!
Many customers ask if our Organic Facial Cleansers remove makeup. So, as a Co-owner of Nurture My Body, I decided to find out for myself.
"Sure we could make more money. But not if it costs you your life." ~ Rich Arnold, Co-owner of Nurture My Body