It took me a long time to find a shampoo and body wash for my babies that I was 100 percent confident in. Although most natural and organic shampoos claim to be the best and safest they are not! Your shampoo has the best ewg ratings across the board and NO other shampoo can say the same. If they score good on the ewg they have at least one part of the score that is not what I consider safe mostly irritants. Your product scores every score perfect! It is exactly as promised! Cleans wonderfully. No left behind residue. True tear free. Unscented but I must say has a slight scent anyways which I love. I cannot say enough amazing things about your shampoo and body wash.